Wednesday 30 March 2016

Evaluation Activity Seven ☮ ☮ ☮

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to full product?
Compared to our final film, our preliminary task appears very unprofessional and heavily flawed. Our group wanted to add in as many different shot types within the limited amount of time we had. We used match on action, shot reverse shot and followed the rule of 180 degrees. The task was short and sloppy in editing with distorted colour within the majority of shots, showing a high amount of yellow within all shots. This could have been due to the fact that we used the GE1080p hand held camera which wasn’t as a high a quality camera as the Nikon D3000, which we used in our final film. There is a major difference within the quality’s of the lenses within the two camera’s and this gave our film a more professional look by using the Nikon, whereas our preliminary task appeared very amateur and low budget.

Within our final film we were able to add in more shot types that we didn’t get to involve in our preliminary task, such as a long shot, extreme close up, close up , low angle and high angle shots. This was due to the amount of time we had increasing to around 3 minutes, allowing us to extend the gaps between more adventurous shot types, without having the film appear crowded and too much to keep up with. We felt this was extremely effective within our film as we could maintain a professional look with still being able to use the amount of shots we required without having too much of a tacky look.

The mise en scene that we used within the preliminary task wasn’t thought through at all, our group wanting to show an average conversation between two teens wasn’t particularly portrayed correctly as we filmed th scene within college, and so are actress’s were wearing business wear, making the clothing seem out of place for what we were trying to convey. With our final film we were able to plan outfits, with our main antagonist wearing all black and a balaclava, which really conveyed the correct appearance for the characters personality, due to the dark tones creating an evil look. Also with our other characters less thought had to be put in due to the characters ages being teen, we wanted to show a casual look.

Our editing also vastly improved, with soundtrack and sound effects also being used within the final film, this again showed a professional look and also cast a serious tone on the scene due to the thought our group put into the song choice that would be used over the entire film, we wanted perfect drops when something drastic happened and we felt that the song we went with, created this perfectly. At the beginning of our preliminary task we only see footsteps for ten seconds with there only being silence, which was both boring and difficult to set a tone over the scene. Between scenes when we wanted to show a difference in time we were also able to dim in transitions which we didn’t do within the preliminary tasking ,showing a very sharp and drastic cut, which again appeared very sloppy and unprofessional.

Overall our group has heavily improved over the AS year with our filming and editing techniques, which really has given our final film a great professional look. Our group has achieved a new set of skills that we really come in useful when we continue next year into filming a trailer, which we will also pursue into things that we didn’t use in the final film that we used this year.

Tuesday 29 March 2016

Evaluation Activity Six ☮ ☮ ☮

What Have You Learnt From The Technologies From The Process Of Constructing This Product ?
Though the technological side of our film had a minimal amount, there was still a vast impact on our final film through the chosen areas that we concentrated on. The main potential issue we wanted to address was the camera of which we would use for the filming, luckily a member of our group owns a high quality camera, Nikon D3000, which we used to cover the full amount of filming, not using a second camera. The camera is of a very prestige make and looked upon highly by the filming industry and found that the HD quality of the sense made a large impact on our film as a whole, as it made the final outcome seem very presentable and professional, giving the film an overall hollywood blockbuster look as we wanted. Especially in some of the conditions we wanted to film in the simpleness and features of the camera came in useful. Such as when we decided to film at darker times to give off the right setting for certain scenes the 10.2 megapixel feature gave the shot the right amount of exposure on our characters without adding to much of a focus on lighting, which could have resulted in a less focused image.

When the most important step of editing came into concern we decided to use the software Adobe elements premier, this software came into major use with all of the media we had filmed, recorded and photographed, meaning it had to be able to have a high quality in all of the areas in concern. Being one of the groups main editors i felt this software in particular had a very simplistic and easy layout of being able to edit our films audio and video material, giving us the option to look at our film on “Timeline” and “Sceneline”, meaning we could see all of our scenes and images on timeline, but i felt scene line was the most helpful due to its ability to show all elements of the film, being the sound effects, soundtrack, video content and titles, making it easier for the group to access all the content in one place making the time measurements a lot easier to handle.

We also used apple products within filming, the iPhone 6 was used when recording our behind the scenes footage showing our cast when filming and interviewing to hear both opinions and see the cast in action, we felt this was an effective way to get these certain topics recorded, as the iPhone 6 contains a 4K camera, meaning it has a very high quality focus on subjects and objects and is a lot easier for us to be able to get these sort of topics filmed without hassle, as having a phone on you and ready to film at any point of the day was relatively easy for the group. To release these videos we used two different websites, Youtube and Blogger. We needed to use youtube for two reasons one was to be able to post the video correctly and with the highest quality, but also to receive comments from the public due to the comment section below the video, therefore receiving opinions and questions from our hopeful audience, making it easier for our group to receive feedback. We then used blogger in order to reach another audience online also as we have been documenting the process we have been going through in full detail on blogger, our group thought it would be a good idea to also post some more footage to connect with viewers as a sense of internet marketing and getting to know the cast and crew.

Our last pice of software came from our main title at the end of the film, “the alley”, we decided against the typical boring thriller type style of font due to the eeriness that had occurred in our opening film and wanted to go with a skinny and rigid type font, and so used a “spookyfontgenerater”, selecting the font we wanted with simplicity, as we were able to view the sizes and colours of the fonts all online within a few pages, and was able to cut the choices down easily and pick the best suited font style for our film, only taking us a matter of a few days to all come to a majority decision on the chosen title.



Monday 21 March 2016

Evaluation Targets

Chloe - have a look at charlotteclarkg321.blogspot.com and evepattersong321.blogspot.com to see examples of a grade evaluations.  What questions have they asked of themselves and their work that you can?  Note the level of analysis in their very strong approaches.
 
In your responses to your final production make sure you are clearly referring to choices and outcomes in an evaluative way - make sure you are addressing the areas outlined by me below:

What did you do? Explain a transition or effect you opted for in the editing process.  What effect did you achieve?  Explain how the choice you made was intended to make the target audience think or feel.  How does this show progression in your use of skills? Explain how this is better than your AS production's outcomes by linking to what you did in your portfolio last year.

These choices are really important for you to reflect on to show you fully understand how you have developed your skills - and make sure you evaluate the comments made by the test audience (the class) using specialist terminology.

We do not have long until the deadline, Easter Monday, for this final stage of your portfolio - so make sure you are pushing yourself and achieving the marks your efforts this year deserve!

Evaluation Activity Five ☮ ☮ ☮


Evaluation Activity Four ☮ ☮ ☮

 The target audience for our film are older generation teenagers and people in their early twenties, a vital part of writing was wanting our audience to be able to relate and put themselves within the characters shoes, due to our characters being older teenagers and having certain parts of their lives conform to a normal teenagers life, such as the technology they use and some activities such as getting coffee, walking your dog, etc... we wanted these things to hook the audience onto the story as this is the type of things they either own or do these things, thats when we decided to subvert in areas such as murder, and uncovering a case. Teens favour films that will thrill and make them jump, with our film having some horror conventions, especially with our suffocation scene and how it quickly springs onto the screen, this would bring in some of the quality’s that would attract this type of audience.

Our group always wanted to use a 15 certificate rating, as we wanted to be able to use more violent scenes if we wanted, so we wanted to use this to our advantage by having characters of around their ages as they will be the most interested in the film. Male audiences of between 15-25 are interested in action, thriller and horror films, this is most likely due to the fact that young males enjoy playing video games, which usually contain violent and aggressive features such as assassins creed and the Grand Theft Auto franchise, this makes the male population seek the thrill that they get from these types of games without having to do anything but sit, watch and enjoy.

Female audiences between the ages 15-25 favour films of the comedy, romance and thriller genre, this is due to the stereotype that women tend to like love films more than horror due to them being to scared to watch that type of film, having said this some females do enjoy thriller films and we thought that to attract a wider female audience we would cast a number of female actors to make the fame audience feel empowered by the plot, making it cross boundaries and do things in films that women don’t tend to do as much as men.making the film as attractive to both genders as we can.

With our plot having the death occur early on, to shock our audience and try and figure out the reasons behind it, due to their age being similar to the casts it makes it seem as though they would be able to have a better chance of figuring out the plot, making older audiences seem less relatable to the film and possibly deter them from attending the film due to this reason.

Overall the target audience we chose i feel was a success as it enabled us to use certain scenes such as the murder scene which is more frightening to a younger audience, without preventing a smaller audience by going for a higher certificate rating such as an 18 certificate.

Evaluation Activity Three ☮ ☮ ☮


Monday 7 March 2016

Evaluation Activity Two ☮ ☮ ☮

How Does Your Media Product Particular Social Groups ?

With our second protagonist, Ellie, I recognise the likeness between her and the character Bryan Mills (Liam Neeson) in the Taken franchise, With my chosen shots that I have used to compare the two characters, the similarities between the two portray the same expressions of hurt and anger, both of which were due to the fact that someone who was close to them, wasn't safe, though this differs with our film as in this particular shot, Ellie doesn't realise yet that Tara is in danger, whereas Liam Neeson's character, Bryan, did know. Their costume although not entirely seen within the shot, the darker green and Neeson's black attire both portray the seriousness of the scene and overall the whole film, as it gives off the impression of their characters being in an important situation, being the saviours of the victim. As at the end of our opening a text is seen to have been received by Ellie which states help, causing her to be the sense of hope in reaching Tara and seeking her medical help. This links of Bryan Mills, as he too has to save his daughter from peril, due to her being kidnapped.
Obviously the main reason I chose this shot was due to both characters seen using mobile phone in these shots, showing that within thriller films, technology usually plays a large role within them, as spies are usually used within this film type heavily, also Bryan Mills being a spy.



Another character I cast similarities to our character Tara was “The Bride” in the Kill Bill franchise due to both the storyline of how both characters escape death by an attacker, which is also backed by the anonymity of the murderer but also with the reason why the attack occurred. Although the shot of which is use is in a black and white filter, we can clearly see that the Bride is wearing brightly coloured clothing that stands off of the black and bleak background, this causing the audience to gather that she is the protagonist, but also see her as weak at this point even though sh regains her strength and pursues her attackers one by one, Which our protagonist Tara shows glimpse of when the text message that is seen to have been received by Ellie, shows that our once weak portrayed protagonist who had apparently been suffocated to death, has now regained consciousness and perhaps not seeking help not medically, but revenge wise, however the audience perceives this message. Our protagonist also wears brightly coloured clothing which stands off the dead leaves on the floor that surround her, we wanted to show our protagonist on the floor to show that all hope was lost and that demean her character to an extreme extent.

Wednesday 2 March 2016

Evaluation Activity One ☮ ☮ ☮

In what ways does your media product use, develop or challenge forms and conventions of real media products?

In my first chosen frame I have decided to use our opening establishing shot of the forest location where we filmed the most important scenes of our film, the murder scene. We felt that using this type of shot would set the suspicious and creepy mood, as we wanted to show some sense of conforming to stereotypes and so the slow paced wood setting would trigger the audience to start suspecting a chilling and grim scene to occur within this location, this is due to the dark and murky colours of green and brown that instantly portray a dismal, negative mood. Using this location shows to be apart of the thriller conventions, as many thriller films use locations that show a sense of ambiguity, as we are shown a girl, our protagonist Tara, walking her dog as it seems, but is really the location of her murder. With the main amount of our footage being located in the forest, it therefore allows the audience to reach the conclusion that these scenes are extremely important to the plot. We used a panning shot, as we wanted to take full advantage of the whole scenery as all around us we could see that the forest was completely hard featured, and with also the future scenes that were to be shot were going to be in shot within the establishing shot, we believed this would be good to show a sense of continuity and when our main character would be retracing this position.

For my second frame I’ve used again another shot from the beginning of our film, which introduces our main protagonist, Tara, who seems an average teenager walking her dog, As we later learn further into the film we can gather that perhaps Tara was not just this and could exceed an average member of the public’s expectations, due to our main antagonist having a vendetta against Tara large enough to kill her. We decided to do a low angle shot here as we wanted to give the effect that our camera was intact the audience almost lurking in the background upon Tara, With there being a ditch below the bridge of which she crosses, we though this made her seem preyed upon, matched with the soundtrack in the background it also makes Tara appear targeted, this is due to the high pitched and slow paced music,Tara being alone apart from her small and defenceless dog, and the already tension building and eerie location. The character also is showing a negative mood, due to her expressionless face, so we can also gather that her mood may impact the route of the scene, meaning if she had been happier maybe she would have not been giving off the right signals to the audience who we want to be picking up clues from every frame. The craning, skinny and caliginous trees that loom above Tara as she walks pasts, matched with the rusted green cage like bars beside her, portrays the effect of Tara being enclosed and intimidated the more she walks into the forest. The increasing tension arising with this shot of showing the victimised appearance of Tara being closed into the forest, fits into the thriller convention of having a victim that needs to be saved, or in this situation the victim that leads to having an attack to which serves as a plot to the film as of finding who has done this to her.

The third frame I show is of our protagonist and antagonist in a closeup medium shot of the characters below the waist, where our antagonist is dragging Tara backwards in a violent and sudden way, This shot appears on screen incredibly quickly and leaves screen almost as quickly, which makes the audience question what just happened and what to pay close attention as to not miss anything, we wanted to show the bottom part of our character’s bodies as to remain the sense of obscurity and anonymity with our antagonist character, this shot showed very little of our antagonist due to their mise en scene being what is shown to be completely black, which urges in with our protagonists black trousers also. This again is a clue that audiences may have to guess quickly as we can see hanging out of our antagonists pocket, is a plastic bag, to which shortly they will be suffocating Tara with. This frame fits with the thriller theme as within the genre a lot of fast paced and high tension buildups occur when someone death may arise. This being the first time our antagonist comes into contact with the protagonist, and with them taking an aggressive attitude towards them physically, sets the correct mood of both the scene being of a high tensity and dark, but also making the audience feel negative emotions towards the attacker. Continuing with the entrapment theme, Tara seems trapped physically by our antagonist, but also by the barbed wired fence that can be seen towards the outskirts of the screen, showing that she has not escape from her assaulter, which again fits with the conventions of thriller films due to the sense of power and a lack of morals, that the villains should have before they even come into shot, which is shown within the frame as they have gotten the better of the protagonist by grabbing her forcibly, but also sneaking up behind Tara and succeeding in this way by cheating of sorts.

My fourth frame illustrates an extreme close up of our protagonist’s mouth whilst she is being suffocated by our anonymous attacker and antagonist. Whilst this is occurring we cross cut between scenes and shots, where Ellie our second protagonist is shown impatiently waiting for Tara, who we cross cut to whilst she is waiting for her to answer her phone, we can also hear signing tones whilst Tara is seen dying, which I believe added to the scene by making tensity of the scene increase, therefore causing the audience to wait in anticipation desperately wanting Tara to access her phone in order to save her life, which fits to the exhilarating thriller conventions that make the audience involve themselves in the scene mentally. With seeing our prop of a clear plastic bag so that we can see our victims face made the scene even more believable, and also can visualise the expression of her mouth and she drastically inhales and exhales in order to keep breathing, with our editing causing us to cross cut back to Ellie shows ultimately that Tara has no hope even though the audience drastically doesn't want this to be the case. With this being an extreme close up shot we see only our protagonists lower face and our antagonists hand grasped around Tara’s neck, making the audience focusing on the creases in the bag leading into Tara’s mouth that is attempting to breath faster and faster. The background of which we see little of, is blurred due to the fact that we wanted all focus to be on Tara, as this is a very intense and important scene to the full plot of the film. Though the background of which we can see is very dark and can just about make out the same, almost empty dark green and brown leaves hanging from skinny branches, which follows with our theme of creepiness and death, as the trees that are in our shots appear to be dying, just like our main protagonist.

The fifth frame which is shown above is of our second protagonist, Ellie, holding a modern smart phone with her coffee cup being seen next to her, in an extreme close up shot. I value this shot as very important to our film, as with our cast being of a younger age it is without question that technology plays a big role within their life due to modern day society, and with Tara fighting for her life at this time, the phone call attaches Ellie to her, giving the audience hope of survival if Tara can get to her phone, but instead is shown as a failure with Tara shown to have been defeated, and to make matters worse Ellie makes it spoken that she doesn’t want anything to do with Tara anymore, making it seem as if she won’t attempt to find Tara, which we wanted the audience to feel anxious and suspicious about, as to who will find her. This shot very much focuses on props, the coffee cup being in shot, we thought, would stick to continuity, and as Ellie’s face isn’t shown in this shot we still wanted it to be known who was calling Tara, who’s name appears on the phone’s screen whilst the call is in process. This sticks with the thriller conventions as technology is usually pays a huge role within this specific genre and we wanted to show how technology in todays society plays such a large role within the lives of younger people. Technology also is shown as a life saving tool on multiple occasions, When Ellie calls Tara which, if it had been answered, could have been answered by Tara and warned people, and also when Ellie receives a text message from who the audience should presume is Tara, which our audience can hope leads Ellie to Tara. This was shot outside of a Costa Coffee, we though that filming inside the shop would show too much of a sense of a warmness and safety, which we believed wouldn’t set the correct tension for what was going to be simultaneously happening to Tara, as Ellie would be dragged into the situation towards the very end of the opening. The weather outside was very gloomy and dull, and we were extremely happy with this as we didn’t want to film at a time when the weather would be too bright, which would lead to the presumption that it would be a happier and more positive scene. This is where we added the sound effects of a ringing dial tone which overlapped the soundtrack, which we felt heavily built tension as we heard this over both scenes of Tara being suffocated and Ellie waiting for Tara to answer.

In the sixth frame displays an extreme close up shot of our second protagonist, Ellie, leaving a voice message on Tara’s voicemail, whilst she is at the coffee shop and whilst Tara is being suffocated. I saw this to be an effective shot that definitely portrayed the anger and seriousness of the situation, as this is where Ellie leaves a voice message to Tara stating that their friendship is over and that she never wants Tara to talk to her again, we wanted to use this shot as it would show the expression within our actress’ face and showing her anger and distress of being stood up when we can presume that Tara was supposed to be there and hasn’t turned up. This fits the thriller type conventions here as we aimed for a warning such as Liam nelson’s in the Taken franchise, where the closeup is used to show his anger and fear within his facial expressions, when warning his enemy/ antagonist that he will find him and kill him, With Ellie being angry and upset here we wanted her visual to be similar to this.Again this was set outside the coffee shop, which again sticks to continuity and allows the audience to see that she was indeed waiting for Tara and due to her anger has clearly been stood up. We can also see the title of cast and crew entering the screen, we decided to use white text to stand off the screen as our colour scheme on the screen throughout is very dark and dismal and our text being white shows both clearly on screen and that hope is within the cast with white showing the sense of innocence and purity. We used a simple fading in and out of the text on screen with our titles as we wanted to bind to conventions of thriller by using a formal and standard font in a sophisticated transition to portray the maturity that we wanted to give off. Ellie’s mise en scene shows a dark green, which we felt stood off the screen enough as her hair which we though due to it being very bright, again it might show more of a happier mood, so we matched it with both a dull and dark green to balance the colours onscreen.

The seventh frame views a lifeless Tara laying eyes wide open on the ground after being suffocated by our antagonist, in a medium straight low angle shot. This shot shows the reveal of Tara as being defeated by the attacker, we used one of the plastic bags we used in the final shots to cover er face and have our antagonist abruptly tear off of Tara’s face showing her still and haunting as she looks into the camera, to make the audience feel as if she is looking directly at them. This fits to the thriller conventions of having a conventional character die after receiving enough camera time for the audience to take interest in them, leaving them in shock. Dead leaves surround our protagonist in this shot giving off a negative and unpleasant sight to the viewer, which is why we only leave this image on momentarily in order to show less connotations to horror than it would to thriller by still putting in some thrilling jumps.To show that a protagonist has died, we made sure to have our actress wear a brightly coloured piece of clothing, which is why we used a medium shot to show her bright coat overbalance the screen to show that ultimately good will overcome evil as always. The titles continue to roll over her dead body to show that life goes on even after her death within this film, for now. This again shows the thriller convention of frequent deaths and how certain lives that are taken and haven’t been given a lot of prevalence are quickly forgotten, or used as a source of plot for the remainder of the film.

The eighth frame shows our main protagonist, Tara, appearing dead on the floor whilst our main antagonist walks away pulling off her balaclava revealing her identity in a long shot. This is the shot we are fist introduced to our antagonist Rosemary, although not named within the film this is what she was casted as ( her name came due to meaning of being a devil child), her mise en scene immediately indicates that she is of a bad nature due to her wearing all black and showing me signs of red within her jacket which we wanted to indicate to blood, with the jacket having the red inside the jacket, it shows that she is hiding the blood that is on her hands. The characters mannerisms of simply flicking her hair back and continuing in the opposite direction to the lifeless body, with the character not seeming remorseful at all with her not looking back at all, which we wanted to do to show that she is a cold blooded character, who has no care for what she does, there was many directions we would have carried the character into, which we wanted to make the audience continuously wonder why she wanted to kill Tara. The difference we wanted to put in with this character is than usual thrillers, was that we give the audience her face as her identity is no weakness to her, but intact have to work out her personality and her vendetta against Tara and if she has one at all. The titles continue to roll on throughout our opening as we wanted to show breaks when she was being murdered as a sign of life goes on, which fits with the thriller conventions of multiple deaths within the typical thriller film. The setting of this shot was in the alley of which Tara is killed, this shot was mainly used as we wanted to show a full shot of the appearance of the murder location as the audience would not have seen the alley itself during the murder or when the camera focused on Tara’s face after she died. With the intimidating antagonist and setting gives off an overall chilling close to a scene and major plot point.

The final ninth frame shows an extreme close up of the hand of our main protagonist as it moves, again this i feel made a big impact on the source of plot that would have followed if we had carried on to make our film, our protagonist could have been revealed to have been many things such as a trained federal law agent, or even something inhumane, which may have resulted in a sic fi twist. Showing our protagonists hand would have made our audience wonder where this could have gone, in cases of who this girl is, what will she do, and does she know who done this to her and why. This fits to the thriller convention of mystery and the “whodunnit” theme that appears in many thriller film, even though the audience knows it would be a twist on a mystery style by trying to work our why they done it and if it was really them who wanted to do it. the setting was till in the alley due to the brown dead leaves that still surrounded her, the movement itself remained very weak which we wanted to gave the impression of her possibly making it but possibly not, which again fits with the mystery convention of thrillers. Her mise en scene here shows chipped nail varnish, which shows signs of stress due to chipping and a rough appearance, making her appear to have maybe been expecting this attack. The sound effects that came here was a boom sound effect to show that this was a major important part of the story and one of the many twists that would have happened if we had filmed a whole feature length movie.

Our title appears at the very end of our film after around 3 seconds on a black screen, where “THE ALLEY” comes in abruptly on a black background with white text, in a shaky font, that shows the mood of the entirety of the film which was meant to be thrills and jumps. The title of the film comes from the fact that what happens at the very beginning of the film is the main source of plot for the full length of the film, whether it would be starting at the end or working out why the antagonist killed Tara, and how they would go about solving this case. Our title was made to stick with the thriller conventions of simplicity, as many thriller films titles are this way in attempt to show the seriousness and focus on the feature itself rather than effects and giving too much away with this due to colours and their conventions.